South Korea's first real rap star Keith Ape broke down barriers with his hit single, "It G Ma," which has racked up over 75M views to date. Since his initial breakthrough, Keith Ape has asce
nded the ranks to underground hip-hop royalty and continues to facilitate groundbreaking intercultural collaborations. Keith’s collaboration with the late XXXTENTACION and labelmate Rich Brian, “Gospel,” has been streamed over 200M times to date, earning RIAA Gold Certification.
With LET’S PLAY! YOU! MAKE ME SAD!!!, Keith Ape triumphantly returns to the global stage. Enlisting frequent collaborators CRMSYN and Walzy, Keith radiates his fiery, signature sounds with “I Don’t Want Peace” and “I’m JUST.” LET’S PLAY! YOU! MAKE ME SAD!!! gives fans a taste of what Keith has been stockpiling for the past couple of years, and Keith, sitting on a treasure trove of topnotch collaborations and hardcore music, has a big 2021 in store for his listeners. .... 
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